Optimism is a powerful force in agriculture. And thanks to a strong 2020 cropping season, solid grain demand from trading partners over the winter and spring, and a pandemic that appears to be receding nationwide, a long-overdue sense of positivity about the future has lifted a stubborn cloud of doubt and hesitancy that’s held back investment in technology innovation…
…In 2021, the desire of farmers to gain a rapidly evident return on investment through technology that provides actionable, accurate in-season decision making possible will continue to gain steam. Outside investments in soil and atmospheric sensors, imagery in all its forms, weather monitoring, irrigation control, and more are providing the foundational data streams that will allow retailers and their partners to deliver on the in-season promise. Deep-dive, in-season data collection and aggregation systems like Flurosat and Taranis should continue to gain momentum, and help retail deliver more accurate, high-value crop management recommendations…Read more HERE
Taranis is the world’s leading AI-powered crop intelligence platform for agribusiness. It leverages AI and machine learning, high-resolution aerial, satellite, and drone imagery, and deep agronomic know-how to allow crop advisors to make better, more informed crop management decisions. Since starting in 2015, Taranis has worked with the world’s top agricultural retailers and crop protection companies, monitoring millions of acres for customers in the United States, Canada, Brazil, Russia, Ukraine, and Australia. Taranis employs over 80 people worldwide and is headquartered in Westfield, Indiana.